Category Archives: Successful Entreprenuer

A Look At Adam Goldenberg Long Successful Stint in Business

A Look At Adam Goldenberg Long Successful Stint in Business

Adam Goldenberg is a serial entrepreneur best known as the Co-CEO of the highly successful TechStyle Fashion Group, formerly JustFab, Inc. According to Vator.tv, Adam along with his long time business partner, Don Dressler established JustFab in 2010. In just a few years of operation, the company’s fortunes have risen dramatically, making it one of the largest online fashion subscription entities in the world. Tech Style is the parent company of various outfits, including Fabletics, Fabkids and the recently unveiled ShoeDazzle on bloomberg.com. Outside the US, the company operates in different countries, including Canada, France, the UK, Spain and the Netherlands.

The choice of online fashion styling provided by Tech Style Fashion Group is designed to give registered members a fun and more personalized shopping experience on Youtube. For instance, members get to enjoy a handpicked selection of handbags, shoes and other essentials every month. VIP members are offered an opportunity to make purchases worth $40.00, which comes with free shipping. During its formative years, the company received funding from various partners to aid its expansion efforts. According to an excerpt published on Wikipedia.com, the firm received $33 million in 2011 from Matrix Capital Partners, a US based venture group.

In 2012, TechStyle received an additional round of funding totaling $75 million from a host of partners, including Intelligent Beauty, Rho Ventures and Matrix Partners. With regards to the Fabletics, the brand has already rolled out an ambitious expansion blueprint. According to a feature published in Racked.com, the Activewear is planning to open up to 100 stores in the next 3 to 5 years. Fabletics has already unveiled its 7th brick store. A look back at Adam Goldenberg executive leadership and business background reveals a string of successes. Adam’s began making forays into business in 1997, when he established Gamer Alliance at the tender age of 16.

In terms of executive leadership, VBProfiles.com, reveals that Adam Goldenberg is the current President of Brentwood Cosmetics, a position he assumed in 2004. He also previously served as President of both Alena and Intermix Media, Inc in 2004. During his stint at Intermix media, Goldenberg served as the company VP of Strategic Planning from April 1999 to October 2001, before assuming the CEO position from October 2001 to January 2004. Intermix was later acquired in 2006 by global integrated media powerhouse, News Corp on crosscut.vc in a deal estimated to be worth more than $640 million. Today, Adam is also a partner at Crosscut Ventures, a tech based venture group.